Rebranding Proton: Unifying Vision Across a Privacy-First Ecosystem
Redefined Proton’s brand across all products — Mail, Drive, Calendar, VPN — creating a cohesive identity and user experience that reflects its mission for privacy and transparency, while positioning it for global growth.
A Unified Product Experience Rooted in Privacy
Aligning UX/UI across platforms to deliver a seamless, intuitive, and secure experience. Unified design systems and user flows to reflect the new brand and scale consistently across millions of users.
Free to Be: Launching Proton’s Rebrand with Purpose and Emotion
